Complimentary PermaSAFE Vehicle Disinfection Included with Every Visit!

Customer & Employee Safety Is Our Top Priority

Our team at Secor Subaru in New London wants to make sure that you have the safest, most convenient car buying experience possible during these uncertain times. As a community, we will get through this together. As your Subaru Retailer, we are taking the extra steps necessary to ensure the highest levels of safety, while still meeting all of your needs as a valued Secor Subaru customer.

With Secor Simple Purchase, you can go through the entire purchase process from the safety and comfort of your own home. Whether you live in Lyme, Groton, Waterford, Norwich or across the border in Westerly it's simple to browse online. Calculate your monthly payments, value your trade, even apply for financing right on our website! Once we receive your information, our sales team will reach out to finalize the deal and set up a home delivery. Curbside pickup and at-home test drives are also available!

Follow the steps below to get started, or feel free to give us a call at (860) 846-2323. 


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Watch the Video Below to See How it Works

Step 1: Personalize Your Monthly Payments

With Secor Simple Purchase, your monthly payment is calculated based on the unique information that you provide. Once you have found the new or pre-owned vehicle you are interested in, all we need is a few basic pieces of information such as cash down and loan term.

Step 2: Value Your Trade

Secor Simple Purchase collects basic information about your vehicle and gives you a Kelley Blue Book Trade-In Value estimate, based on your vehicle's current condition and features. No trade-in? No problem. Move on to step 3!

Step 3: Apply For Credit

You can apply for credit at your convenience with Secor Simple Purchase. Our online application is straightforward and simple. Your personal information is encrypted and protected. 

Step 4: Submit Your Offer

Once your offer is submitted, we will reply back to you ASAP via your preferred method of communication. Or, you can call (860) 846-2323 and reference your name, the vehicle VIN/Stock # you are interested in (if you have it), and we can continue finalizing your deal by phone.

Step 5: Home Delivery

The last step is to plan your customized home delivery! Once we have worked out the details of your purchase, we will work with you to schedule delivery at a time that works best for you. We'll bring all of the final paperwork with us. Curbside pickup is also available if you'd prefer.

To get started, simply find the new or pre-owned vehicle you are interested in, scroll down to the "Secor Simple Purchase" logo, and follow the steps provided. If you have any questions, please feel free to give us a call. Thank you for considering Secor Subaru!

Secor Subaru

501 Broad St
Directions New London, CT 06320

  • Sales: (860) 442-2323
  • Service: (860) 442-2323
  • Parts: (860) 442-2323


  • Monday 9AM - 6:30PM
  • Tuesday 9AM - 6:30PM
  • Wednesday 9AM - 6:30PM
  • Thursday 9AM - 6:30PM
  • Friday 9AM-5PM
  • Saturday 9AM-5PM
  • Sunday Closed
  1. Secor Subaru

    501 Broad St
    New London, CT 06320

    • Sales: (860) 442-2323
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